Video Marketing 101 – Part 1 of 3: The Defining Trends & Growth of Video on the Internet

Information Overload – or Speed Learning? People are getting more media-savvy every day. There’s so much multimedia content in our faces! You’d think we’d be sick of it but no! Not according to a study conducted by Forrester Research. Most people retain information through videos 95% of the time compared to reading information from text […]

Online Marketing

3 Evergreen Content Marketing Strategy Tips for Beginners: Asking the “Right” Questions

So, you’re into the business of marketing your business, yes? Well, one of the best ways you can do so is by coming up with content that should allow your customers to engage actively with your brand. Of course, it comes as no surprise that coming up with stuff like these is often easier said […]

Online Marketing

How to Respond to Negative Reviews Online in the Most POSITIVE Way Possible

Negative reviews have the capability to cripple your business—particularly if it’s one written with a deep reserve of hatred that makes it look like you did something personally wrong against that person. Well, such is the life of the modern business: you get crapped on with little to no reason at all, and you simply […]

Here are Three Simple Ways to Manage Visual Content Marketing Assets!

Visual content marketing is one of the driving forces behind any online business venture you may have on your hands. However, unlike written content, it can be very hard to account for visual content because of the fact that, oftentimes, one asset seems to be a derivative of the one which came before it and […]

How to Create a Content Marketing Strategy Even if you DON’T Know how to Write!

Content is king in the world of online marketing. With the availability of social media, though, that door has now blown wide-open to include every kind of competitor savvy enough to leverage the medium for their own purposes. If that’s not enough to spook every marketer who wants to know how to create a content […]